The Buzz

NetProspex in the News

Featured Coverage: NetProspex Launches CleneProspex Contact Data Cleansing Solution for B2B Marketers -- Read more on MarketWire

FEATURED AWARDS AND RECOGNITION

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What's Working in Demand Generation? 

- DemandGen Report

In an effort to uncover some of the secret sauce that helped leading B2B organizations fuel efficiency and growth last year, DemandGen Report surveyed more than a dozen demand generation experts to find out “what’s working” and why. Featuring NetProspex's Director of Demand Generation Tamara Graves Read the full article.  

"One of 30 companies to watch in the next decade..."

- Outsell Inc.

NetProspex named one of 30 copmanies who will "have an important impact on the publishing and information provider community." The list features companies that are "innovative, disrupt the status quo, and are creating unique experiences. They include Apple, Blackboard, Bloomberg, E Ink, Giunti Labs, Kaplan, National Public Radio, and TechCrunch." Read the Information Industry Outlook Report.   

CleneStep^TM Technology: Solution Spotlight

- DemandGen Report

Finding accurate email addresses and phone numbers for prospects is a major pain point for B2B marketing teams. NetProspex solves this data quality challenge with CleneStep^TM, a proprietary data-cleansing process that ensures accuracy. Read the full review.  

Beantown Coverage
 

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  Boston Business Journal: NetProspex says its service finds data in the rough

  From diamond prospector to data prospector: NetProspex CEO Gary Halliwell says his professional contact service provider grew fast in 2011.Read article.
  
  
  

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  Boston Business Journal: Boston startups luring talent from tech giants

  This Waltham company has recently made three hires from large companies. Two are from Iron Mountain — marketing VP Maribeth Ross and senior director of demand generation Tamara Graves. The third, VP of technology Michael Lukaszevicz, came from Dow Jones.Read article.

FEATURED THOUGHT-LEADERSHIP

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  B2B Marketers: What's Happening in your Database?

  A database of B2B prospects is at the core of lead generation, driving revenue and opportunity creation through disparate channels such as email marketing and telephone outreach. Read more.

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  Top of the Funnel Data Strategies

  What to plan within your sales and marketing teams to ensure success with a new influx of prospect information. What to ask every data vendor before making a purchase decision. Watch the video.

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  iMedia: You Bought a List... Now What?

  Lessons from Craig Rosenberg, the Funnelholic, about the effective planning, content, lead management, and metrics needed after (and before!) buying a list. Read more.